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Privacy Policy

Last Updated: January 1, 2026

At Lanterns Bright Basket Ltd ("we", "us", or "our"), operating Lanternsbrightbasket.lat, we are committed to protecting and respecting your privacy. This Privacy Policy details the types of personal information we gather, how we utilize it, the circumstances under which it is shared, and the rights you possess concerning your data under global regulations like the GDPR and CCPA.

1. Data Collection

We may collect, use, store, and transfer different kinds of personal data about you which we have grouped together as follows:

  • Identity Data: Includes first name, last name, and title if provided via our contact forms.
  • Contact Data: Includes email address, provided directly by you when subscribing to newsletters or reaching out for support.
  • Technical Data: Includes Internet Protocol (IP) address, your login data, browser type and version, time zone setting and location, browser plug-in types and versions, operating system, and platform.
  • Usage Data: Information about how you use our website, products, and services, monitored primarily via analytics tracking.

2. How We Use Your Data

We only use your personal data when the law allows us to. Most commonly, we use personal data to:

  • Provide and maintain our website.
  • Respond to inquiries, customer support requests, and feedback submitted via our contact channels.
  • Administer and protect our business and website (including troubleshooting, data analysis, testing, system maintenance, and support).
  • Use data analytics to improve our website, products/services, marketing, customer relationships, and experiences.

3. Third-Party Processors

We do not sell, trade, or otherwise transfer to outside parties your personally identifiable information unless we provide users with advance notice. This does not include website hosting partners and other parties who assist us in operating our website, conducting our business, or serving our users, so long as those parties agree to keep this information confidential. Current third-party processors include secure hosting providers and standard web analytics platforms.

4. Data Retention

We will only retain your personal data for as long as necessary to fulfill the purposes we collected it for, including for the purposes of satisfying any legal, accounting, or reporting requirements. Contact form submissions are retained for up to 12 months for customer service tracking before being securely purged.

5. Your Rights (GDPR & CCPA)

Under certain circumstances, you have rights under data protection laws in relation to your personal data. These include the right to:

  • Request access to your personal data (a "data subject access request").
  • Request correction of the personal data that we hold about you.
  • Request erasure of your personal data.
  • Object to processing of your personal data where we are relying on a legitimate interest.
  • Request restriction of processing of your personal data.
  • Request the transfer of your personal data to you or to a third party.
  • Withdraw consent at any time where we are relying on consent to process your personal data.

6. Contacting the Data Protection Officer (DPO)

If you have any questions about this privacy policy or our privacy practices, please contact our Data Protection Officer at:
Email: [email protected]
Post: Lanterns Bright Basket Ltd, 123 Switch Lane, Keystroke City, KC1 4ME, UK.